The Client had recently acquired 200 retail outlets slated for opening in 2013 and required a headquarters
for its Canadian operations that met with its corporate culture and image. The Client was faced with the
daunting task of deciding/determining where to locate, where its employee base would come from, and the
present (and future) space required, in a country and market that had no existing employees. The American
retailer quickly realized that the Canadian marketplace and preferred geographic location only possessed
one existing option that met with its objectives. It was imperative that the decision and launch of its new
headquarters set the table for its expansion into Canada.
CBRE was quickly able to mass all design build and existing options, and manufacture shadow availabilities
to allow the Client to leverage the only existing facility that would fulfill its immediate requirement to house its
initial 500 employees.
The End Result
The client was able to obtain a LEED certified, reputable building in its preferred geographic region at below
market rates that offered the client immediate occupancy and temporary space, as well as true branding to
satisfy its corporate image. The rates were below market, and the concession above despite that fact that
there was only one suitable option for the client.
- Short and constrained timeline
- First launch into Canada
- Engrained corporate culture which needed to be realized in its Canadian headquarters